Facebook advertising at its best

It is known that the Facebook advertising is very aggressive sometimes and that it very often fails. Very often I find strange ads and I click on the details in order to to see why was it displayed to me. If you click on Hide Ad: And then, for example, click on “Irrelevant”:   Then, you can click on “Why did I see this ad?”. I found very strange to see one ad for some kind of sales training and process improving (?!). To my surprise, I’ve seen that the ad was targeting “Star Wars” fans… :))   The other two requirements are always the same: – 18+ – location Germany     So, is this intended and there is actually some study that shows that Star Wars fans are more inclined to buy consulting for improving sales ? What do you think ?    

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